Email Newsletter Mastery By Russ Henneberry – Free Download Course
How to Plan, Launch, and Virally Grow an Email Newsletter that Nurtures Leads and Drives Sales
Here’s what you get when you join this live training…
Learn to plan, launch, and virally grow and email newsletter that nurtures leads and drives sales. (You will have instant access to this on-demand training.)
The Content Matrix
Use The Content Matrix to plan your first 36 pieces of newsletter content and beyond. (BONUS: This will work to plan blog, podcast, or YouTube content too.)
Welcome Email Template
The first email you send (called The Welcome Email) has a major impact on open rates and deliverability. We’ll give you the template you need to succeed.
Email Newsletter Planner
By the end of this workshop, you’ll have a clear plan (written or typed on paper) to launch an email newsletter that gets business results.
Leverage our “Scorecard” spreadsheet to track the success of your email open rates, CTR, and CtOR so you’ll know what’s working and what isn’t.
Opt-In Page Template
There’s no need to wait on or pay a web developer to build you an opt-in page when you can simply use this proven template.
How to craft valuable emails (that get OPENED!) and drive leads and sales.
The 4 Growth Levers of Email Marketing that are making email newsletters the hottest trend in digital marketing.
The 5 primary objectives of any marketing plan and how your email newsletter will positively impact four of them.
Two (very different) ways to source email newsletter content and when to employ each.
How to write blind and direct email subject lines that boost your email open rates.
The tools and tech stack you’ll need to build and publish your email newsletter. (We’ll show you the exact tools we’re using at theCLIKK so you don’t have to guess what works and what doesn’t.)
The “Share to _____” campaigns that turn 1 email subscriber into 4 email subscribers without spending a dime.
Plus… the Email Newsletter Planner, Metrics Scorecard, Welcome Email Template, and Content Matrix will guide you to email newsletter success.