Search Ads Success By Store Growers – Free Download Course

 

Search Ads Success By Store Growers – Free Download Course

Stop the guesswork, plug the leaks, and turn your Google Search campaigns into a reliable sales channel.

The Reason Your Search Ads Aren’t Profitable
The answer is pretty obvious. Your campaigns cost too much for the revenue they bring in.

It might seem like a cop-out answer, but it contains useful insight.

Making Google Ads work, is all about controlling cost.

That first starts by not wasting any money.

You might not be aware of it, but Google has optimized its own system to extract as much profit from unexpecting advertisers.

These are things like default options, new features, and more automation that instantly put you on the track towards unprofitability.

This course is ideal for :

Ecommerce  entrepreneurs

Freelancers and  consultants

Ecommerce  marketing teams

The Search Ads Success course

Module 1 – STRATEGY

Many fundamental problems with Search Ads originate from having poor fundamentals to build on.

That’s why we kick off this course by looking at those building blocks and figuring out the most optimal approach to use Search Ads in your overall strategy.

Lessons In this module:

Is Your Conversion Funnel Blocking Your Growth?
How To Handle Your Biggest Competitor
Google Ads Strategy Roadmap
Future-Proofing Your Account Structure
Module 2 – LEVEL UP

Rather than rehashing all the basics, the goal of this module is to take your knowledge up a notch.

We dive deep into all the essential parts that make up a Search Ads campaign. With it, you’ll find new approaches, features, and ways to be more effective at managing your campaigns.

Lessons In this module:

Becoming A Better Mario
Next Level Keyword Research
Adapting To Evolving Keyword Match Types
The 3-Step Ad Creation Process
Getting Smart About Negative Keywords
The Hidden Powers Of Ad Extensions
Banking On Budgets & Bidding
Google Analytics for Search
Module 3 – OPTIMIZATION

The key to getting consistent results with Google Ads is having a repeatable process.

In this module, I show you the framework that I use to get consistent results for my own clients.

Lessons In this module:

Your Optimization Routine
From Keyword To Campaign Expansion
Testing Ads And Ad Extensions
Cost Cutting with Bid Adjustments
Discovering the right bidding strategy
Solving For Mobile
Overhauling Existing Campaigns
7 Hacks to Boost Your Quality Scores
Module 4 – ADVANCED OPTIMIZATION

Besides executing perfectly on the basics, Google Search Ads campaigns also offer a lot of extras with plenty of potential.

In this module, I show you when and how to use them effectively.

Lessons In this module:

Remarketing Lists For Search Ads
Audience Layering: From Keywords to Buyers
Dynamic Search Ads
Automated Rules
3 Must-Have Google Ads Scripts

Course bonuses :

As part of this course, you’ll get access to the following bonuses.

In-depth training video: Full keyword research

People often tell me they want to see the details.

And with a length of 5 hours and 40 minutes, that’s exactly what I’m doing in this video. You’ll see me do a keyword research process from scratch all the way until I upload the campaigns in Google Ads. 100% uncensored and unedited.

Worksheets
We’ve got two worksheets in the course to make you more effective. If you need to set up a lot of campaigns, these are huge time-savers.

1 – Keyword research worksheet helps to manage your research at every stage of the process. From coming up with initial seed keywords to preparing an import you can copy/paste in Google Ads Editor to create your actual campaign structure.

2 – Ad creation worksheet makes coming up with great and effective ads (and ad extensions) a lot easier. I’ve also integrated functionalities that will speed up getting the ads into your campaigns.

Business Model Simulation
If you’re paying for traffic, the building blocks of your business model need to be sound.

Finding your baseline and exploring the targets you would need to hit, makes sure your campaign doesn’t just bring clicks, but also results in actual profits.

In this simulation, you can also find your break-even ROAS, a great metric to manage your campaigns with.

For freelancers and consultants, this simulation is a great tool to use during your sales process. It quickly allows you to assess a client’s situation which helps with setting more accurate expectations.

Campaign tracker
The campaign tracker is the cornerstone of my optimization efforts.

It keeps track of changes I’ve made to my campaigns, shows me where I’m at in the optimization process and what tactics are appropriate at that exact moment.

Lifetime Access (Updates)
Google is constantly making changes to Google Ads and the search results.

That often means that tactics or tutotrials get outdated.

As a customer of Search Ads Success, you’ll have lifetime access to the course and receive free updates as we roll them out.

 

 

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